Spanning from New York to Florida, Bravo is the neighborhood grocery store your family can depend on. Established in 1991, Bravo Supermarkets now operates over 70 locations.

 

At the time of its inception, Bravo's packaging reflected the design trends of the era—featuring significant white space that conveyed a value-brand appearance.

SailPointe’s challenge was to evolve the packaging design to better resonate with today’s consumers while honoring the brand’s established identity.